How innovation capabilities affect business performance as mediating variable?

Abstract

This research aims to find out: 1) the influence of performance on market orientation, entrepreneurial orientation, innovation capabilities, 2) the influence of product innovation on market orientation, entrepreneurial orientation, innovation capabilities, 3) the influence of innovation capabilities on entrepreneurial orientation, 4) the influence of business performance through innovation capabilities as mediation variables towards market orientation, 5) the influence of business performance through innovation capabilities as a mediation variable to orientation  Entrepreneurship. This..type..of research is quantitative research. The population and sample in this study were as many as 52 Coffee Shops in Padang City. The methods of data analysis in this study are descriptive analysis and inductive analysis. The results of this study are 1) there is a positive influence and a significant influence between market orientation and business performance, 2) there is no positive and insignificant influence between entrepreneurial orientation and business performance, 3) there is no positive and insignificant influence between variable innovation ability and business performance, 4) there is a positive influence and a significant influence between market orientation and innovation capabilities,  5) there is a positive influence and a significant influence of entrepreneurial orientation with innovation capabilities, 6) there is a negative and insignificant influence of market orientation on business performance through innovation capabilities, 7) there are negative and insignificant influences of entrepreneurial orientation on business performance through innovation capabilities.